Production - The act of producing; creating; manufacturing (the making of the movie)
Distribution - An act or instance of distributing (Launches the movie)
Marketing - The act of buying or selling in a market (selling the movie)
Audience - The group of spectators at a public event; listeners or viewers (the consumer of the movie)
Institution - An organization, establishment, foundation, society, or the like, devoted to the promotion of a particular cause or program (promotion of movie)
Digital - Having digits or digitlike parts
Ownership - The state or fact of being an owner (the owner of a movie)
Convergence - The approach toward a definite value, a definite point, a common view or opinion
Synergy - Where different entities cooperate advantageously for a final outcome
New Technologies
Hardware - The mechanical equipment necessary for conducting an activity, usually distinguished from the theory and design that make the activity possible.
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